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Researchwatching : lifting the lid on market research /

Lury, Giles.

Researchwatching : lifting the lid on market research / - Dublin : Blackhall, 2004. - xii, 138 p. : ill. ; 24 cm.

Includes index.

ISBN: 1842180843 9781842180846

Subjects--Topical Terms:
Marketing research.
Market surveys.

Dewey Class. No.: 658.83 / LUR

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Researchwatching : lifting the lid on market research /