ATU Sligo /ATU St Angela's

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Cross-cultural business behavior : negotiating, selling, sourcing and managing across cultures /

Gesteland, Richard R.

Cross-cultural business behavior : negotiating, selling, sourcing and managing across cultures / - 4th ed. - Copenhagen, Denmark : Copenhagen Business School Press, 2005. - 351 p. : 1 map ; 24 cm.

Includes bibliographical references (p. [345]-351).

9147077220 (Sweden) 8763001497 (Rest of the world)


Business etiquette.
Export marketing.
Intercultural communication.
Negotiation in business.
National characteristics.

658.4052 / GES