Normal view MARC view ISBD view

Lankow, Jason.

Infographics : the power of visual storytelling / - Hoboken, New Jersey : Wiley, 2012. - 263 p. : ill. (colour), maps (colour) ; 23 cm.

Includes bibliographical references and index.

Introduction -- Chapter 01 : importance and efficacy : why our brains love infographics -- Chapter 02 : infographic formats : choosing the right vehicle for your message -- Chapter 03 : the visual storytelling spectrum : an objective approach -- Chapter 04 : editorial inforgraphics -- Chapter 05 : content distribution : sharing your story -- Chapter 06 : brand-centric infographics -- Chapter 07 : data visualization interfaces -- Chapter 08 : what makes a good inforgraphic? -- Chapter 09 : information design best practices -- Chapter 10 : the future of inforgraphics -- Further infographic goodness -- Thank you -- Index.

ISBN: 9781118314043 (paperback) 9781118314043: £19.99 1118314042 (paperback)

Subjects--Topical Terms:
Communication--Graphic methods--presentation graphics software.
Business communication.
Business presentations--Information visualization.
Visual communication.
Information visualization.

Dewey Class. No.: 302.23 / LAN