ATU Sligo /ATU St Angela's

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Marketing ethics : marketers and sales people perception about marketing ethics /

Ghani, Khurram

Marketing ethics : marketers and sales people perception about marketing ethics / - Saarbruecken, Germany : LAP Lambert Academic, 2010. - 83 p. ; 24 cm.

Includes bibliography and appendices.

9783843369275


Marketing--Moral and ethical aspects.
Business ethics.

174.4 / GHA