MARC details
000 -LEADER |
fixed length control field |
01345cam a2200397 i 4500 |
001 - CONTROL NUMBER |
control field |
on1154863549 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
OCoLC |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20230606090508.0 |
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
fixed length control field |
m o d |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
fixed length control field |
cr ||||||||||| |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
200521s2020 nyu |ob 001|0 eng d |
015 ## - NATIONAL BIBLIOGRAPHY NUMBER |
National bibliography number |
GBC066663 |
Source |
bnb |
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER |
Record control number |
019663048 |
Source |
Uk |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781292341200 |
Qualifying information |
(electronic book) |
029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) |
OCLC library identifier |
UKMGB |
System control number |
019663048 |
029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC) |
OCLC library identifier |
AU@ |
System control number |
000067584505 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)1154863549 |
Canceled/invalid control number |
(OCoLC)1290878111 |
037 ## - SOURCE OF ACQUISITION |
Stock number |
9781292269603 |
Source of stock number/acquisition |
Ingram Content Group |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
YDX |
Language of cataloging |
eng |
Description conventions |
rda |
Transcribing agency |
YDX |
Modifying agency |
YDXIT |
-- |
UKMGB |
-- |
OCLCQ |
-- |
BRF |
-- |
OCLCO |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Kotler, Philip, |
Relator term |
author. |
245 10 - TITLE STATEMENT |
Title |
Principles of marketing : |
Medium |
[electronic book] / |
250 ## - EDITION STATEMENT |
Edition statement |
18th edition, Global edition. |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Place of production, publication, distribution, manufacture |
New York : |
Name of producer, publisher, distributor, manufacturer |
Pearson Education, |
Date of production, publication, distribution, manufacture, or copyright notice |
[2020]. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
1 online resource |
336 ## - CONTENT TYPE |
Content type term |
text |
Content type code |
txt |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
computer |
Media type code |
c |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier type term |
online resource |
Carrier type code |
cr |
Source |
rdacarrier |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Armstrong, Gary |
Fuller form of name |
(Gary M.), |
Relator term |
author. |
710 2# - ADDED ENTRY--CORPORATE NAME |
9 (RLIN) |
45374 |
Corporate name or jurisdiction name as entry element |
ProQuest |
Relator term |
vendor. |
856 40 - ELECTRONIC LOCATION AND ACCESS |
Uniform Resource Identifier |
<a href="https://ebookcentral.proquest.com/lib/atu/detail.action?docID=6127827">https://ebookcentral.proquest.com/lib/atu/detail.action?docID=6127827</a> |
Public note |
Access ebook here |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Dewey Decimal Classification |
Koha item type |
Proquest Ebook |
Suppress in OPAC |
0 |
948 ## - LOCAL PROCESSING INFORMATION (OCLC); SERIES PART DESIGNATOR (RLIN) |
h (OCLC) |
NO HOLDINGS IN LQI - 21 OTHER HOLDINGS |
998 ## - LOCAL CONTROL INFORMATION (RLIN) |
Local |
n |