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Principles of services marketing / (Record no. 60014)

MARC details
000 -LEADER
fixed length control field 01352cam a2200361Mc 4500
001 - CONTROL NUMBER
control field 0917431
003 - CONTROL NUMBER IDENTIFIER
control field OCoLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210921180427.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150129s2014 uika b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780077152345
Qualifying information (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780077152345:
Terms of availability £49.99
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0077152344
Qualifying information (pbk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)900917431
040 ## - CATALOGING SOURCE
Original cataloging agency DKDLA
Language of cataloging dan
Transcribing agency DKDLA
Modifying agency OCLCO
-- OCLCF
-- OCLCQ
-- OCLCO
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number PAL
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Palmer, Adrian,
Relator term author
9 (RLIN) 21484
245 10 - TITLE STATEMENT
Title Principles of services marketing /
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Maidenhead :
Name of publisher, distributor, etc. McGraw-Hill Education/Higher education,
Date of publication, distribution, etc. 2014.
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 495 p. :
Other physical details illustrations ;
Dimensions 27 cm.
336 ## - CONTENT TYPE
Content type term text
Source rdacontent
336 ## - CONTENT TYPE
Content type term still image
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
520 8# - SUMMARY, ETC.
Summary, etc. Covering management of the service counter and recovery from service failure, customer care, and information as a source of competitive advantage, this text is introduced by a discussion of the difference between goods and service marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Service industries
General subdivision Marketing.
9 (RLIN) 7640
902 ## - LOCAL DATA ELEMENT B, LDB (RLIN)
a 160902
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b11138580
b multi
c -
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Suppress in OPAC 0
948 ## - LOCAL PROCESSING INFORMATION (OCLC); SERIES PART DESIGNATOR (RLIN)
h (OCLC) NO HOLDINGS IN LQI - 2 OTHER HOLDINGS
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Operator's initials, OID (RLIN) 0
Cataloger's initials, CIN (RLIN) 160822
First Date, FD (RLIN) m
Local a
-- 0
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date last checked out Copy number Cost, replacement price Price effective from Koha item type
    Other/Generic Classification Scheme     ATU Sligo Yeats Library ATU Sligo Yeats Library Main Lending Collection 02/09/2016 54.78 2 1 658.8 PAL 0064438 02/05/2018 23/04/2018 1 54.78 06/06/2017 Standard Loan