Marketing plans : how to prepare them, how to use them /
By: McDonald, Malcolm
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Contributor(s): Chartered Institute of Marketing
| CAM Foundation.
Series: Marketing series (London, England).Publisher: Oxford ; London : Chartered Institute of Marketing : CAM Foundation : Butterworth/Heinemann, 1989Edition: 2nd ed.Description: ix, 337 p. : ill. ; 24 cm.ISBN: 0750601078.Subject(s): Marketing -- Management![](/opac-tmpl/bootstrap/images/filefind.png)
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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ATU Sligo Yeats Library Withdrawn | 658.802 MCD (Browse shelf(Opens below)) | 2 | Available | 0031018 | ||
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ATU Sligo Yeats Library Main Lending Collection | 658.802 MCD (Browse shelf(Opens below)) | 3 | Available | M025864 |
Total holds: 0
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658.802 LAM Perspectives on marketing management in Ireland / | 658.802 LOV Services marketing : a European perspective. | 658.802 LOV Services marketing : a European perspective. | 658.802 MCD Marketing plans : how to prepare them, how to use them / | 658.802 MCD Marketing plans : how to prepare them, how to use them / | 658.802 MCD Marketing plans : how to prepare them, how to use them / | 658.802 MCL Strategic market management : global perspectives / |
Includes index.