Image from Amazon.com
Managing services marketing : text and readings /
By: Bateson, John E. G
.
Series: Dryden Press series in marketing: Publisher: Fort Worth : Dryden Press, c1995Edition: 3rd ed.Description: xvii, 680 p. : ill. ; 24 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 0030986664; 9780030986666.Subject(s): Service industries -- Marketing -- Management | Commerce | Industry | Organization and Administration | Marketing of Health ServicesDDC classification: 658.8
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Standard Loan
|
ATU Sligo Yeats Library Withdrawn | 658.8 BAT (Browse shelf(Opens below)) | 1 | Available | 0033987 |
Total holds: 0
Browsing ATU Sligo Yeats Library shelves, Shelving location: Withdrawn Close shelf browser (Hides shelf browser)
Includes bibliographical references and index.