An exploratory study of the use of social media marketing in the pay TV industry in Ireland /
By: Doyle, Bernadette.
Contributor(s): Larkin, Cristina [supervisor].
Series: Master of Science in Marketing, 2017; M. Sc. in Marketing, 2017.Publisher: 2017Description: p.Subject(s): Marketing | Social marketing -- Ireland | Cable television | Subscription television -- IrelandDissertation note: Thesis (M. Sc. - taught) -- Institute of Technology, Sligo, Sligo, 2017Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
Library Use Only | ATU Sligo Yeats Library Research Collection | Not for Loan | 0079082 |
Total holds: 0
Thesis (M. Sc. - taught) -- Institute of Technology, Sligo, Sligo, 2017