The business of sport management /
Contributor(s): Beech, John G | Chadwick, Simon.
Publisher: Harlow : Financial Times/Prentice Hall, 2012Edition: 2nd ed.Description: xxxiii, 592 pages : color illustrations ; 25 cm.Content type: text | text | still image Media type: unmediated | unmediated Carrier type: volume | volumeISBN: 9780273721338; 9780273721338:; 027372133X.Subject(s): Sports administration | Recreation industry -- ManagementDDC classification: 796.069 BEEItem type | Current library | Call number | Status | Date due | Barcode | Item holds |
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ATU Sligo Yeats Library Main Lending Collection | 796.069 BEE (Browse shelf(Opens below)) | Available | 0062967 |
Includes bibliographical references and index.
Section A. The context of sport. Introduction: the commercialisation of sport / John Beech, Simon Chadwick ; Governance in sport / John Beech ; Ethics in sport / Leon Culbertson, Mike McNamee, Emily Ryall ; The role of the State in sport / Chris Parker ; The economics of competitive balance in sport / Jon Guest ; The impacts of sport / Robert Kaspar, Sebastian Kaiser -- section B. Business functions applied to sport. Organisational behaviour in sport organisations / John Old ; Human resource management in sport / Terrence Wendell Braithwaite ; Branding and marketing in sport / Norm O'Reilly, Ted Graham, Lindsay Rennie ; Sports finance / Michael Barker ; Managing small and not-for-profit sports organisations / Cameron O'Beirne ; Strategy and environmental analysis in sport / Andy Adcroft ; Managing sport operations: quality, performance and control / Terri Byers ; The internet, online social networks and the fan digital experience / Boris Helleu, Maxence Karoutchi -- section C. Sport management issues. Sports and the law / Karen Bill, Simon Gardiner ; Sport event and facility management / Dave Arthur ; Sport sponsorship and endorsement / Des Thwaits, Yue Meng-Lewis ; Sport broadcasting / Harry Arne Solberg ; Risk management in sport / Dominic Elliott ; The sports betting industry / David Morris ; Sports retailing and merchandising / Leigh Sparks ; Sports media and PR / Stephen W. Dittmore ; The internalisation of sport / Simon Chadwick ; Sports agencies and intermediaries / Anna Semens, Adam Pendlebury -- section D. Conclusions. The future for sport management / Simon Chadwick, John Beech.
An introduction to key aspects of sport management for both undergraduate and postgraduate students. The book will also serve as a useful resource for staff involved in teaching on sport related modules and programmes, and for practitioners working as managers of sport businesses.