Exploring strategy : text and cases : [electronic book] /
By: Johnson, Gerry [author.].
Contributor(s): Whittington, Richard [author.] | Scholes, Kevan [author.] | Angwin, Duncan [author.] | Regnér, Patrick [author.] | ProQuest [vendor].
Series: Always learning: Publisher: Harlow, England : Pearson Education Limited, 2017Edition: 11th edition.Description: 1 online item (xxviii, 797 pages) : colour illustrations.Content type: text | still image | text | still image Media type: unmediated | computer Carrier type: volume | online resourceISBN: 9781292191492:.Uniform titles: Exploring corporate strategy / Subject(s): Business planning | Strategic planning | Business planning -- Case studies | Strategic planning -- Case studiesOnline resources: Access ebook hereItem type | Current library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
![]() |
ATU Sligo Yeats Library eBook | Available Online | ||||
![]() |
ATU Sligo Yeats Library eBook | Available Online | ||||
![]() |
ATU Sligo Yeats Library eBook | Available Online | ||||
![]() |
ATU Sligo Yeats Library eBook | Available Online |
Revised edition of the authors' Exploring strategy, [2014].
Includes bibliographical references, glossary and index.
Introducing strategy -- The strategic position -- Macro-environment analysis -- Industry and sector analysis -- Resources and capabilities -- Stakeholders and governance -- History and culture -- Commentary the strategy lenses -- Strategic choices -- Business strategy and models -- Corporate strategy and diversification -- International strategy -- Entrepreneurship and innovation -- Mergers, acquisitions and alliances -- Strategy in action -- Evaluating strategies -- Strategy development processes -- Organising and strategy -- Leadership and strategic change -- The practice of strategy -- Commentary on part iii strategy in action -- Case studies.
This title includes coverage of key topic areas in this fast-moving discipline such as internationalisation, mergers, innovation and entrepreneurship, and corporate strategy and diversification. It is written for students of strategic management at all levels.