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A handbook for sensory and consumer-driven new product development : innovative technologies for the food and beverage industry /

By: O'Sullivan, Maurice G [author.].
Series: Woodhead Publishing in food science, technology, and nutrition: Publisher: Duxford, United Kingdom ; Cambridge, MA : Woodhead Publishing, 2017Description: xxxi, 337 pages : illustrations ; 26 cm.Content type: text | text | still image Media type: unmediated | unmediated Carrier type: volume | volumeISBN: 9780081003527; 9780081003527:; 0081003528.Subject(s): Food industry and trade -- Handbooks, manuals, etc | New products | Food industry and trade | Food -- Sensory evaluationDDC classification: 664 OSU Summary: This title explores traditional and well established sensory methods (difference, descriptive, and affective) as well as taking a novel approach to product development and the use of new methods and recent innovations. This book investigates the use of these established and new sensory methods, particularly hedonic methods coupled with descriptive methods (traditional and rapid), through multivariate data analytical interfaces in the process of optimizing food and beverage products effectively in a strategically defined manner.
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Item type Current library Call number Status Date due Barcode Item holds
Standard Loan Standard Loan ATU Sligo Yeats Library Main Lending Collection 664 OSU (Browse shelf(Opens below)) Available 0081595
Total holds: 0

Includes bibliographical references and index.

This title explores traditional and well established sensory methods (difference, descriptive, and affective) as well as taking a novel approach to product development and the use of new methods and recent innovations. This book investigates the use of these established and new sensory methods, particularly hedonic methods coupled with descriptive methods (traditional and rapid), through multivariate data analytical interfaces in the process of optimizing food and beverage products effectively in a strategically defined manner.

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