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Marketing communications : an Irish perspective /
By: Medcalf, Patricia
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Publisher: Dublin : Gill & Macmillan, 2004Description: viii, 406 p. : ill. ; 25 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780717135752; 9780717135752:; 0717135756 (pbk.).Subject(s): Marketing -- Ireland | Communication in marketing | Communication in marketing -- IrelandDDC classification: 658.8 Summary: Provides students with a full understanding of integrated marketing communications.
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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ATU Sligo Yeats Library Main Lending Collection | 658.8 MED (Browse shelf(Opens below)) | 1 | Available | M026907 | ||
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ATU Sligo Yeats Library Main Lending Collection | 658.8 MED (Browse shelf(Opens below)) | 1 | Available | M026908 | ||
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ATU Sligo Yeats Library Main Lending Collection | 658.8 MED (Browse shelf(Opens below)) | 2 | Available | 0056989 | ||
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ATU Sligo Yeats Library Main Lending Collection | 658.8 MED (Browse shelf(Opens below)) | 3 | Lost Checked out | 20/08/2019 | 0073974 | |
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ATU Sligo Yeats Library Main Lending Collection | 658.8 MED (Browse shelf(Opens below)) | 4 | Available | 0073975 | ||
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ATU Sligo Yeats Library Main Lending Collection | 658.8 MED (Browse shelf(Opens below)) | 5 | Available | 0073976 | ||
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ATU Sligo Yeats Library Main Lending Collection | 658.8 MED (Browse shelf(Opens below)) | 6 | Available | 0076991 | ||
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ATU Sligo Yeats Library Restricted Loan | 658.8 MED (Browse shelf(Opens below)) | 7 | Available | 0076992 | ||
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Standard Loan
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ATU Sligo Yeats Library Main Lending Collection | 658.8 MED (Browse shelf(Opens below)) | 8 | Available | 0076999 |
Total holds: 0
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Includes bibliographical references and index.
Provides students with a full understanding of integrated marketing communications.