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Marketing research : within a changing information environment /
By: Hair, Joseph F
.
Contributor(s): Bush, Robert P | Ortinau, David J.
Series: McGraw-Hill/Irwin series in marketing.Publisher: Boston : McGraw-Hill/Irwin, 2003Edition: 2nd ed., International ed.Description: xxiii, 720 p. : ill. ; 27 cm. + 1 CD-ROM (4 3/4 in.).Content type: text Media type: unmediated Carrier type: volumeISBN: 0071151192 (international ed.); 9780071151191:; 0072467576 (alk. paper); 0072467630 (CD-ROM).Subject(s): Marketing researchDDC classification: 658.83
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Standard Loan
|
ATU Sligo Yeats Library Main Lending Collection | 658.83 HAI (Browse shelf(Opens below)) | 1 | Available | M023892 |
Total holds: 0
Includes bibliographical references (p. 687-698) and indexes.