The user is always right : a practical guide to creating and using personas for the Web /
By: Mulder, Steve.
Contributor(s): Yaar, Ziv.
Series: Voices that matter.Publisher: Berkeley, CA : New Riders, 2007Description: xvii, 293 p. : ill. (some col.) ; 23 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 0321434536; 9780321434531:; 9780321434531.Subject(s): Internet marketing -- Planning | Internet marketing | Web sites -- Design | Web site development | Internet users | Consumers -- Research | Electronic commerce -- Customer servicesDDC classification: 006.7 Summary: User-centered design is fast becoming the standard for effective web site development. This practical how-to guide explains how personas can be a powerful tool in the development of successful web sites. It takes you through each stage of the persona creation process.Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Standard Loan | ATU Sligo Yeats Library Main Lending Collection | 006.7 MUL (Browse shelf(Opens below)) | 1 | Available | 0057436 |
Total holds: 0
Includes index.
User-centered design is fast becoming the standard for effective web site development. This practical how-to guide explains how personas can be a powerful tool in the development of successful web sites. It takes you through each stage of the persona creation process.