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Basic marketing research : applications to contemporary issues /
By: Malhotra, Naresh K
.
Publisher: Upper Saddle River, NJ : Prentice Hall, 2002Description: xxxiii, 685 p. : ill. (some col.) ; 26 cm. + 1 CD-ROM (4 3/4 in.).Content type: text Media type: unmediated Carrier type: volumeISBN: 0133768562; 9780133768565:; 0130090484.Subject(s): Marketing researchDDC classification: 658.83
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Standard Loan
|
ATU Sligo Yeats Library Main Lending Collection | 658.83 MAL (Browse shelf(Opens below)) | 1 | Available | M023901 |
Total holds: 0
Includes bibliographical references and indexes.