How to deal with difficult customers : 10 simple strategies for selling to the stubborn, obnoxious, and belligerent /
By: Anderson, Dave
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Publisher: Hoboken, N.J. : Wiley, c2007Description: xxvi, 159 p. ; 23 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 0470045477 (cloth); 9780470045473:; 9780470045473 (cloth).Subject(s): SellingDDC classification: 658.85 | Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Standard Loan
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ATU Sligo Yeats Library Main Lending Collection | 658.85 AND (Browse shelf(Opens below)) | 1 | Available | 0073571 |
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Includes bibliographical references (p. 159).
Understand the ten truths about SOBs! -- Toughen up, sharpen up, grow up & go up! -- Don't just be better, be different! -- Take the fight out of the sales process! -- How to face and finesse the SOB "quadruple threat"! -- Shovel the piles while they're small! -- Create a cult! -- Create urgency to buy today! -- Learn to read an SOB's mind -- Be prepared to walk away!.
Based on time-tested strategies and his own long sales experience, this text offers ten brief, easy-to-read, and humorous chapters that cover everything salespeople need to know to deal with customers who make salespeople want to scream.