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Retailing : an introduction /

By: Cox, Roger, 1936-.
Contributor(s): Brittain, Paul.
Series: Frameworks: Publisher: Harlow : FT Prentice Hall, 2004Edition: 5th ed.Description: xxvii, 320 p. : ill. ; 24 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 0273678191 (pbk.); 9780273678199:; 9780273678199 (pbk.).Subject(s): Retail trade -- Management | MarketingDDC classification: 658.87 Summary: Providing an introduction to all aspects of a retail organization's activities, this book gives the reader a solid platform on which to build. In each chapter the reader is led through specific topics to progress tests that provide opportunities for revision, debate and hands-on projects.Continues: Retail management.
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Holdings
Item type Current library Call number Copy number Status Date due Barcode Item holds
Standard Loan Standard Loan ATU Sligo Yeats Library Main Lending Collection 658.87 COX (Browse shelf(Opens below)) 1 Available M032790
Standard Loan Standard Loan ATU Sligo Yeats Library Main Lending Collection 658.87 COX (Browse shelf(Opens below)) 1 Available 0076433
Standard Loan Standard Loan ATU Sligo Yeats Library Main Lending Collection 658.87 COX (Browse shelf(Opens below)) 1 Available 0076439
Total holds: 0

Includes bibliographical references, appendices and index.

Providing an introduction to all aspects of a retail organization's activities, this book gives the reader a solid platform on which to build. In each chapter the reader is led through specific topics to progress tests that provide opportunities for revision, debate and hands-on projects.

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