An analysis of CRM and E-CRM strategies in small to medium businesses in Ireland /
By: Padian, Winnie.
Contributor(s): Kelly, Alan.
Series: Master of Science in Marketing, 2012; M. Sc. in Marketing, 2012.Publisher: 2012Description: p.Subject(s): Customer relations -- Management -- Ireland | Electronic commerce -- Management -- Ireland | Small business -- IrelandDissertation note: Thesis (M. Sc. - taught) -- Institute of Technology, Sligo, Sligo, 2012| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Library Use Only
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ATU Sligo Yeats Library Research Collection | 1 | Not for loan | M027735 |
Total holds: 0
Thesis (M. Sc. - taught) -- Institute of Technology, Sligo, Sligo, 2012