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Marketing the Irish hotel industry in an economic downturn : an exploration into the rejuvenation of the Sligo hotel industry through customer innovation /

By: Dillon, James.
Contributor(s): Sweeney, Joanna.
Series: Master of Science in Marketing, 2010; M. Sc. in Marketing, 2010.Publisher: 2010Description: p.Subject(s): Customer relations -- Management -- Ireland -- Sligo | Hotel industry -- Ireland -- Sligo | Marketing -- Ireland -- Sligo | Recessions -- 21st century | Customer service -- Marketing -- Ireland -- SligoDissertation note: Thesis (M. Sc. - taught) -- Institute of Technology, Sligo, Sligo, 2010
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Item type Current library Call number Copy number Status Date due Barcode Item holds
Library Use Only Library Use Only ATU Sligo Yeats Library Research Collection 1 Not for loan M032217
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Thesis (M. Sc. - taught) -- Institute of Technology, Sligo, Sligo, 2010

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