ATU Sligo /ATU St Angela's

go

Amazon cover image
Image from Amazon.com

Events management : principles and practice /

By: Raj, Razaq.
Contributor(s): Walters, Paul | Rashid, Tahir.
Publisher: London : SAGE, 2013Edition: 2nd ed.Description: viii, 392 p. : ill. ; 23 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781446200728 (hbk.); 9781446200728:; 1446200728 (hbk.); 1446200736 (pbk.); 9781446200735 (pbk.).Subject(s): Special events -- ManagementDDC classification: 394.2068
Incomplete contents:
About the authors -- Companion website -- Section A : concept and management. 1 : introduction to events management. 2 : events destinations management. 3 : event entrepreneurship. 4 : human resource management -- Sectio B : finance and law. 5 : financial management in the events industry. 6 : costing pricing and capital in the events industry. 7 : project management and financing. 8 : legal, security, safety and risk management -- Section C : marketing and media. 9 : event sponsorship. 10 : marketing process, communications and public relations. 11 : new multimedia technology for events organisers -- Section D : preparation and operation. 12 : events assessing, planning and monitoring. 13 : event logistics an integrated approach. 14 : event production design and lighting -- Section E : events and beyond. 15 : sustainable festivals and events. 16 : long-term legacy and impacts. 17 : the future of the events industry -- References -- Index.
Summary: Guiding readers through the practicalities of events management, this book is a solid resource for understanding the many elements of working successfully in the events industry. Bridging the ever-widening gap between specialists, it contains a range of case studies.
Star ratings
    Average rating: 0.0 (0 votes)

Includes bibliographical references and index.

About the authors -- Companion website -- Section A : concept and management. 1 : introduction to events management. 2 : events destinations management. 3 : event entrepreneurship. 4 : human resource management -- Sectio B : finance and law. 5 : financial management in the events industry. 6 : costing pricing and capital in the events industry. 7 : project management and financing. 8 : legal, security, safety and risk management -- Section C : marketing and media. 9 : event sponsorship. 10 : marketing process, communications and public relations. 11 : new multimedia technology for events organisers -- Section D : preparation and operation. 12 : events assessing, planning and monitoring. 13 : event logistics an integrated approach. 14 : event production design and lighting -- Section E : events and beyond. 15 : sustainable festivals and events. 16 : long-term legacy and impacts. 17 : the future of the events industry -- References -- Index.

Guiding readers through the practicalities of events management, this book is a solid resource for understanding the many elements of working successfully in the events industry. Bridging the ever-widening gap between specialists, it contains a range of case studies.

Share