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The art of business communication : how to use pictures, charts and graphs to make your message stick /

By: Shaw, Graham.
Publisher: Harlow, England ; New York : Pearson, 2015Description: xxiii, 184 pages : illustrations ; 24 cm.Content type: text $2 rdacontent | text | still image Media type: unmediated $2 rdamedia | unmediated Carrier type: volume $2 rdacarrier | volumeISBN: 9781292017174 (print : alk. paper); 9781292017174:; 1292017171 (print : alk. paper).Subject(s): Business communication | Visual communication | Visual aidsDDC classification: 658.45
Contents:
Building your drawing skills -- How to think in pictures -- Communicating with drawings -- The power of two visuals -- Making key messages memorable -- Metaphors and similes -- Business models and processes -- Bringing graphs and charts to life -- Brilliant bullet points -- Visual mapping -- Your visual toolkit.
Summary: A refreshing new angle on developing the effective business communication skills that are fundamental to success for any professional.
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Includes bibliographical references and index.

Building your drawing skills -- How to think in pictures -- Communicating with drawings -- The power of two visuals -- Making key messages memorable -- Metaphors and similes -- Business models and processes -- Bringing graphs and charts to life -- Brilliant bullet points -- Visual mapping -- Your visual toolkit.

A refreshing new angle on developing the effective business communication skills that are fundamental to success for any professional.

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