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Customer service for hospitality and tourism /

By: Hudson, Simon.
Contributor(s): Hudson, Louise.
Publisher: Oxford : Goodfellow Publishers Limited, 2013Description: viii, 304 p. : ill. ; 26 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 1908999330; 9781908999337:; 9781908999337.Subject(s): Hospitality industry -- Customer services | Tourism | Customer servicesDDC classification: 647.94068
Contents:
Introduction to customer service --
Summary: The 'whys' and 'hows' of customer service. Easy to read, very current, and full of references to all the latest research. Chapters cover financial and behavioural consequences of customer service, consumer trends, developing and maintaining a service culture, managing service encounters, CRM and much more.
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Holdings
Item type Current library Call number Copy number Status Date due Barcode Item holds
Standard Loan Standard Loan ATU Sligo Yeats Library Main Lending Collection 647.94068 HUD (Browse shelf(Opens below)) 1 Available 0064109
Standard Loan Standard Loan ATU Sligo Yeats Library Main Lending Collection 647.94068 HUD (Browse shelf(Opens below)) 1 Lost Checked out 26/03/2021 0064112
Standard Loan Standard Loan ATU Sligo Yeats Library Main Lending Collection 647.94068 HUD (Browse shelf(Opens below)) 1 Lost Checked out 23/10/2020 0063930
Total holds: 0

Includes bibliographical references and index.

Introduction to customer service -- 2 : the financial and behavioural impacts of customer service -- 3 : understanding the consumer -- 4 : developing and maintaining a service culture -- 5 : managing service encounters -- 6 : the importance of market research -- 7 : building and maintaining customer relationships -- 8 : providing customer service through the servicescape -- 9 : the impact of technology on customer service -- 10 : the importance of service recovery -- 11 : promoting customer service internally and externally -- 12 : customer service training handbook -- Index.

The 'whys' and 'hows' of customer service. Easy to read, very current, and full of references to all the latest research. Chapters cover financial and behavioural consequences of customer service, consumer trends, developing and maintaining a service culture, managing service encounters, CRM and much more.

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