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A case study approach to investigating the awareness, use and effectivenss of internal marketing within Connolly Motor Group /

By: McGoldrick, Emma.
Contributor(s): Higgins, Ann.
Publisher: 2016Description: p.Subject(s): Marketing | Automobile industry and trade -- Ireland | Communication in organizations | Organizational effectivenessDissertation note: Thesis (M. Sc. - taught) -- Institute of Technology, Sligo, Sligo, 2016
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Item type Current library Call number Copy number Status Date due Barcode Item holds
Library Use Only Library Use Only ATU Sligo Yeats Library Research Collection 1 Not for loan M032622
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Thesis (M. Sc. - taught) -- Institute of Technology, Sligo, Sligo, 2016

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