The Marketing of tourism products : concepts, issues, and cases /
Contributor(s): Seaton, A. V | Bennett, M. M. (Marion M.).
Publisher: London ; Boston, Mass. : International Thomson Business Press, 1996Edition: 1st ed.Description: xx, 540 p. : ill. ; 25 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 0412573202 (pbk.); 9780412573200:.Subject(s): Tourism -- Marketing | Tourist trade -- MarketingDDC classification: 338.4791 Summary: Marketing Tourism Products explains the role of marketing within tourism management and the related areas of leisure and hospitality management.Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Standard Loan | ATU Sligo Yeats Library Withdrawn | 338.4791 (Browse shelf(Opens below)) | 1 | Available | 0041704 | ||
Standard Loan | ATU Sligo Yeats Library Main Lending Collection | 338.4791 (Browse shelf(Opens below)) | 1 | Available | 0036529 | ||
Standard Loan | ATU Sligo Yeats Library Main Lending Collection | 338.4791 (Browse shelf(Opens below)) | 2 | Available | 0036530 | ||
Standard Loan | ATU Sligo Yeats Library Main Lending Collection | 338.4791 (Browse shelf(Opens below)) | 4 | Available | 0039810 |
Total holds: 0
Includes bibliographical references and index.
Marketing Tourism Products explains the role of marketing within tourism management and the related areas of leisure and hospitality management.