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Corporate social responsibility : doing the most good for your company and your cause /
By: Kotler, Philip.
Contributor(s): Lee, Nancy
.
Publisher: Hoboken ; Chichester : Wiley, 2005Description: 288 p. ; 24 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 0471476110 (cased); 9780471476115:.Subject(s): Social responsibility of business | Social marketing | Corporations -- Charitable contributions | Corporate imageDDC classification: 658.408 Summary: The authors present a 'social responsibility bible' for corporations, suggesting ways in which companies can support more good causes & do themselves good into the bargain.
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Standard Loan
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ATU Sligo Yeats Library Main Lending Collection | 658.408 KOT (Browse shelf(Opens below)) | 1 | Available | 0053274 | ||
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Standard Loan
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ATU Sligo Yeats Library Main Lending Collection | 658.408 KOT (Browse shelf(Opens below)) | 2 | Available | 0074845 |
Total holds: 0
The authors present a 'social responsibility bible' for corporations, suggesting ways in which companies can support more good causes & do themselves good into the bargain.