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An exploratory study of the use of social media marketing in the pay TV industry in Ireland /

By: Doyle, Bernadette.
Contributor(s): Larkin, Cristina [supervisor].
Series: Master of Science in Marketing, 2017; M. Sc. in Marketing, 2017.Publisher: 2017Description: p.Subject(s): Marketing | Social marketing -- Ireland | Cable television | Subscription television -- IrelandDissertation note: Thesis (M. Sc. - taught) -- Institute of Technology, Sligo, Sligo, 2017
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Item type Current library Call number Status Date due Barcode Item holds
Library Use Only Library Use Only ATU Sligo Yeats Library Research Collection Not for Loan 0079082
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Thesis (M. Sc. - taught) -- Institute of Technology, Sligo, Sligo, 2017

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