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Innovation games : creating breakthrough products through collaborative play /
By: Hohmann, Luke.
Publisher: Upper Saddle River, NJ : Addison-Wesley, 2007Description: xxix, 159 p. : col. ill. ; 28 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 0321437292 (pbk. : alk. paper); 9780321437297:; 9780321437297 (pbk. : alk. paper).Subject(s): New products
| Production management | GamesDDC classification: 658.40353 Summary: The exercises described in this book provide a unique and fun approach to a problem that has plagued product developers and managers for many years: how to identify a customer's thoughts and behaviours in order to ensure your product is solving the right problems.
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Standard Loan
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ATU Sligo Yeats Library Main Lending Collection | 658.40353 HOH (Browse shelf(Opens below)) | 1 | Lost Checked out | 31/08/2018 | 0091045 | |
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Standard Loan
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ATU Sligo Yeats Library Main Lending Collection | 658.40353 HOH (Browse shelf(Opens below)) | 1 | Available | 0051770 |
Total holds: 0
Includes index. Includes game cards at back.
The exercises described in this book provide a unique and fun approach to a problem that has plagued product developers and managers for many years: how to identify a customer's thoughts and behaviours in order to ensure your product is solving the right problems.