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Business model generation : a handbook for visionaries, game changers, and challengers /

By: Osterwalder, Alexander [author.].
Contributor(s): Pigneur, Yves [author.] | Clark, Tim, 1956- [editor,, contributor.] | Smith, Alan [book designer.].
Series: Strategyzer series: Publisher: Hoboken, New Jersey : Wiley, 2010Description: 281 pages : illustrations (some colour) ; 19 cm.Content type: text | text | still image Media type: unmediated | unmediated Carrier type: volume | volumeISBN: 9780470876411; 9780470876411:; 0470876417; 2839905809; 9782839905800.Other title: Handbook for visionaries, game changers, and challengers.Subject(s): Business planning | Business planning -- Methodology | New business enterprises | Strategic planningDDC classification: 658.4012
Contents:
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Standard Loan Standard Loan ATU Sligo Yeats Library Main Lending Collection 658.4012 OST (Browse shelf(Opens below)) Available 0081690
Total holds: 0

Includes bibliographical references (page 276).

Definition of a business model -- The 9 building blocks -- The business model canvas -- Unbundling business models -- The long tail -- Multi-sided platforms -- FREE as a business model -- Open business models -- Customer insights -- Ideation -- Visual thinking -- Prototyping -- Storytelling -- Scenarios -- Business model environment -- Evaluating business models -- Business model perspective on blue ocean strategy -- Managing multiple business models -- Business model design process -- Outlook -- Where did this book come from?

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