ATU Sligo /ATU St Angela's

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The 22 immutable laws of branding : how to build a product or service into a world-class brand / by
Publication details: New York : HarperBusiness, c2002
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 658.827 RIE.

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Positioning : the battle for your mind / by
Publication details: New York ; Toronto : McGraw-Hill, c2001
Other title:
  • Battle for your mind
Availability: Items available for loan: ATU Sligo Yeats Library (1)Location, call number: Main Lending Collection 659.1 RIE.

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