Brandchild: insights into the minds of today's global kids.
By: Lindstrom, Martin.
Contributor(s): Seybold, Patricia.
Publisher: London : Kogan Page, 2003Description: xvi;321p;24cm.ISBN: 0749438673.Subject(s): Business | Marketing research | Advertising and children | Child consumers | Brand name productsDDC classification: 658.834083Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
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ATU St Angela's McKeown Library Main Lending Collection | 658.834083 LIN (Browse shelf(Opens below)) | Available | T23365 | ||
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ATU St Angela's McKeown Library Main Lending Collection | 658.834083 LIN (Browse shelf(Opens below)) | Available | T29436 |
Total holds: 0