ATU Sligo /ATU St Angela's

go

Amazon cover image
Image from Amazon.com

Electronic payment systems for competitive advantage in e-commerce /

By: Liébana-Cabanillas, Francisco.
Series: Advances in e-business research (AEBR) book series.Publisher: Hershey, Pa. : Business Science Reference, 2014Description: xix, 373 p. : ill. ; 29 cm.Content type: tekst | text Media type: zonder medium | unmediated Carrier type: band | volumeISBN: 1466651903; 9781466651906.Subject(s): Electronic funds transfers | Data encryption (Computer science) | Electronic commerce | Mobile commerceDDC classification: 332.178
Contents:
The role of B2B e-commerce in market share: evidence from Spanish manufacturing firms / Juliette Milgram-Baleix, Melanie Parravano, Luis Enrique Pedauga -- Internet as a sales channel for the agri-food sector: a case study of organic products / Enrique Bernal Jurado, Adoración Mozas Moral, Miguel J. Medina Viruel -- How to develop WOM marketing / Manuela López, María Sicilia -- New market segmentation paradigms and electronic commerce adoption: an exploratory study / Ángel F. Agudo-Peregrina, Julián Chaparro-Peláez, Ángel Hernández-García -- How can e-vendors create trust in B2C and C2C contexts? / Sonia San-Martín, Carmen Camarero -- Perceived risk in e-commerce and the development of loyalty: the moderating effect of website design, the cultural framework of language, and the user's flow state / Juan Miguel Alcántara-Pilar, Salvador del Barrio-García -- The relationship between E-WOM from SNS or internet and purchase / F. Javier Rondán-Cataluña, Jorge Arenas-Gaitán, Patricio E. Ramírez-Correa -- Gender differences in the technology's classic models in social network sites / Begoña Peral-Peral, Ángel F. Villarejo-Ramos, Manuel J. Sánchez-Franco -- Drop-out risk measurement of e-banking customers / Juan Lara-Rubio, Myriam Martínez-Fiestas, Antonio M. Cortés-Romero -- Mobile banking: challenges and opportunities for the financial sector / Raquel Arguedas, Inmaculada Pra, María Dolores Reina -- Overview of mobile payment: technologies and security / Vibha Kaw Raina -- Comparative study among new payment systems and new future trends in mobile payments / Francisco J. Liébana-Cabanillas, Francisco Muñoz-Leiva, Juan Sánchez-Fernández -- New perspectives on payment systems: near field communication (NFC) payments through mobile phones / Iviane Ramos de Luna, Francisco Montoro-Ríos, Francisco J. Liébana-Cabanillas -- Emerging technologies for user-friendly mobile payment applications / Vibha Kaw Raina -- New perspectives of mobile payment platform for developing countries / Rodrigue Carlos Nana Mbinkeu.
Summary: "This book provides relevant theoretical frameworks and the latest empirical findings on electronic payment systems in the digital marketplace, focusing on the importance of e-commerce in business development, including the advantages and disadvantages of e-payments"--
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Call number Copy number Status Date due Barcode Item holds
Standard Loan Standard Loan ATU Sligo Yeats Library Main Lending Collection 332.178 LIE (Browse shelf(Opens below)) 1 Available 0064734
Total holds: 0

Includes bibliography and index.

The role of B2B e-commerce in market share: evidence from Spanish manufacturing firms / Juliette Milgram-Baleix, Melanie Parravano, Luis Enrique Pedauga -- Internet as a sales channel for the agri-food sector: a case study of organic products / Enrique Bernal Jurado, Adoración Mozas Moral, Miguel J. Medina Viruel -- How to develop WOM marketing / Manuela López, María Sicilia -- New market segmentation paradigms and electronic commerce adoption: an exploratory study / Ángel F. Agudo-Peregrina, Julián Chaparro-Peláez, Ángel Hernández-García -- How can e-vendors create trust in B2C and C2C contexts? / Sonia San-Martín, Carmen Camarero -- Perceived risk in e-commerce and the development of loyalty: the moderating effect of website design, the cultural framework of language, and the user's flow state / Juan Miguel Alcántara-Pilar, Salvador del Barrio-García -- The relationship between E-WOM from SNS or internet and purchase / F. Javier Rondán-Cataluña, Jorge Arenas-Gaitán, Patricio E. Ramírez-Correa -- Gender differences in the technology's classic models in social network sites / Begoña Peral-Peral, Ángel F. Villarejo-Ramos, Manuel J. Sánchez-Franco -- Drop-out risk measurement of e-banking customers / Juan Lara-Rubio, Myriam Martínez-Fiestas, Antonio M. Cortés-Romero -- Mobile banking: challenges and opportunities for the financial sector / Raquel Arguedas, Inmaculada Pra, María Dolores Reina -- Overview of mobile payment: technologies and security / Vibha Kaw Raina -- Comparative study among new payment systems and new future trends in mobile payments / Francisco J. Liébana-Cabanillas, Francisco Muñoz-Leiva, Juan Sánchez-Fernández -- New perspectives on payment systems: near field communication (NFC) payments through mobile phones / Iviane Ramos de Luna, Francisco Montoro-Ríos, Francisco J. Liébana-Cabanillas -- Emerging technologies for user-friendly mobile payment applications / Vibha Kaw Raina -- New perspectives of mobile payment platform for developing countries / Rodrigue Carlos Nana Mbinkeu.

"This book provides relevant theoretical frameworks and the latest empirical findings on electronic payment systems in the digital marketplace, focusing on the importance of e-commerce in business development, including the advantages and disadvantages of e-payments"--

Share