Customer service as an element of the marketing mix : the evaluation of a descriptive model of customer service /
By: Zinszer, Paul Harvey.
Series: Doctor of Philosophy, 1977; Ph. D. 1977.Publisher: 1977Description: ix, 131 p. - on microfilm.Subject(s): Customer services -- United States | Marketing -- United StatesItem type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
Library Use Only | ATU Sligo Yeats Library Official Publications | 1 | Not for loan | M015218 |
Total holds: 0
Includes bibliographical references (leaves 126-131).