000 01170cam a22003378a 4500
001 26545059
003 OCoLC
005 20210921172637.0
008 920519s1992 enka 001 0 eng
020 _a9780333525821
020 _a9780333525821:
_c£6.99
020 _a0333525825 (pbk) :
_c£6.99
040 _aUKM
_cUKM
_dIAC
_dCUV
_dWaOLN
049 _aLQIA
082 0 _a658.802
_bHAN
100 1 _aHannagan, T. J.
245 1 0 _aMarketing for the non-profit sector /
260 _aLondon :
_bMacmillan,
_c1992.
300 _ax, 190 p. :
_bill. ;
_c22 cm.
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
490 0 _aMacmillan business masters series.
500 _aIncludes index.
520 8 _aAn analysis of marketing in the non-profit sector. It covers the fundamental aspects of marketing and elucidates the differences between marketing in non-profit organizations compared to marketing in the profit-making sector of the economy.
650 0 _aNonprofit organizations
_xMarketing.
_91754
902 _a170406
907 _a.b10205123
_bmulti
_c-
942 _n0
998 _b1
_c141103
_dm
_ea
_g0
999 _c20028
_d20028