| 000 | 00559cam a2200193M 4500 | ||
|---|---|---|---|
| 999 |
_c266341 _d266341 |
||
| 001 | ocn991682328 | ||
| 003 | OCoLC | ||
| 005 | 20180222195633.0 | ||
| 006 | a|||||r|||| 001|0 | ||
| 007 | ta | ||
| 008 | 170626s2017 xx a |r 001|0 eng d | ||
| 020 | _a1138078166 | ||
| 020 | _a9781138078161 | ||
| 035 | _a(OCoLC)991682328 | ||
| 040 |
_aYDX _beng _cYDX |
||
| 082 | 0 | 0 |
_a338.47796 _bNEW |
| 100 | 1 |
_aNewman, Timothy, _944714 _d1968- |
|
| 245 | 1 | 0 | _aSocial media in sport marketing / |
| 260 |
_aLondon : _bRoutledge , _c2017. |
||
| 300 |
_axiv, 202 pages : _billustrations ; _c23 cm. |
||
| 336 |
_atext _btxt |
||
| 337 |
_aunmediated _bn |
||
| 338 |
_avolume _bnc |
||
| 504 | _aIncludes bibliographic references and index. | ||
| 505 | _aPreface -- About the authors -- Introduction to social media -- Introduction to principles of sport communication, marketing and social media -- Social networks and real-time platforms -- Blogging -- Photos, video and podcasting -- Search marketing -- Mobile marketing -- Email marketing -- Planning and measuring a successful social media program. | ||
| 650 | 0 |
_933381 _aMass media and sports |
|
| 650 | 0 |
_944612 _aSocial media |
|
| 650 | 0 |
_97817 _aSocial marketing |
|
| 650 | 0 |
_96523 _aSports |
|
| 700 | 1 |
_944715 _aPeck, Jason Frederick |
|
| 720 | _aHarris, Charles. | ||
| 720 | _aWilhide, Brendan. | ||
| 942 |
_2ddc _cSG_1 _n0 |
||
| 948 | _hNO HOLDINGS IN LQI - 2 OTHER HOLDINGS | ||