000 01369nam a2200373 a 4500
001 36462275
003 OCoLC
005 20210921173109.0
008 970211s1997 enka 001 0 eng
020 _a0273625926 (pbk)
020 _a9780273625926:
_cNo price
040 _aUKM
_cUKM
_dWaOLN
049 _aLQIA
082 0 _a658.81
100 1 _aJobber, David.
245 1 0 _aSelling & sales management /
250 _a4th ed.
260 _aLondon :
_bPitman,
_c1997.
300 _axviii, 427 p. :
_bill. ;
_c25 cm.
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
500 _aPrevious ed.: 1994. - 1st and 2nd ed.: published as Sales technique and management.
520 8 _aThis sales management text covers topics such as direct marketing, computer aided sales support, trade marketing, major account selling and forecasting. It includes a range of examples and cases as well as exam questions for student self-testing.
590 _aPrevious ed.: 1994. - 1st and 2nd ed.: published as Sales technique and management
650 0 _aSelling.
_96129
650 0 _aSales management.
_95998
700 1 _aJobber, David.
_tSales technique and management.
700 1 _aLancaster, Geoffrey A.
902 _a121218
907 _a.b10278606
_bsmmai
_c-
942 _n0
998 _b1
_c990101
_dm
_ea
_g0
999 _c27075
_d27075