| 000 | 01280pam a2200361 a 4500 | ||
|---|---|---|---|
| 001 | 868066 | ||
| 003 | OCoLC | ||
| 005 | 20210921174633.0 | ||
| 008 | 011227s2002 enkab 001 0 eng | ||
| 020 | _a0273655213 | ||
| 020 |
_a9780273655213: _c£32.99 |
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| 040 |
_aUKM _cUKM |
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| 082 | 0 | 4 |
_a658.848 _bALB |
| 100 | 1 | _aAlbaum, Gerald. | |
| 245 | 1 | 0 | _aInternational marketing and export management / |
| 250 | _a4th ed. | ||
| 260 |
_aLondon : _bPrentice Hall, _c2002. |
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| 300 |
_axvi, 673 p. : _bill., maps ; _c25 cm. |
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| 336 |
_atext _2rdacontent |
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| 336 |
_acartographic image _2rdacontent |
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| 337 |
_aunmediated _2rdamedia |
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| 338 |
_avolume _2rdacarrier |
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| 504 | _aIncludes bibliographical references and index. | ||
| 520 | 8 | _aThe new edition of this highly regarded text retains its unique coverage of the closely related subjects of marketing and export management, giving students and practitioners alike a realistic picture of marketing strategies in the international arena. | |
| 650 | 0 |
_aExport marketing _xManagement. _933582 |
|
| 650 | 0 | _aExport marketing. | |
| 700 | 1 |
_aStrandskov, Jesper. _928811 |
|
| 700 | 1 |
_aDuerr, Edwin. _930344 |
|
| 902 | _a160312 | ||
| 907 |
_a.b10399276 _bsmmai _c- |
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| 942 | _n0 | ||
| 998 |
_b1 _c030513 _dm _ea _g0 |
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| 999 |
_c38318 _d38318 |
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