000 01032cam a2200361 a 4500
001 144538
003 OCoLC
005 20210921174906.0
008 010412s2002 txua b 001 0 eng
020 _a0030321034
020 _a9780030321030
040 _aDLC
_cDLC
042 _apcc
082 0 0 _a658.8
_bFER
100 1 _aFerrell, O. C.
_915182
245 1 0 _aMarketing strategy /
250 _a2nd ed.
260 _aFort Worth :
_bHarcourt College Publishers,
_c2002.
300 _axxvi, 469 p. :
_bill. ;
_c26 cm.
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
504 _aIncludes bibliographical references and index.
650 0 _aMarketing
_xManagement.
_94284
650 0 _aMarketing
_xManagement
_vCase studies.
700 1 _aHartline, Michael D.
_940671
700 1 _aLucas, George.
_940672
902 _a160729
907 _a.b10470086
_bsmmai
_c-
942 _n0
948 _hNO HOLDINGS IN LQI - 41 OTHER HOLDINGS
998 _b0
_c060324
_dm
_ea
_g0
999 _c44408
_d44408