000 | 01237cam a22003494a 4500 | ||
---|---|---|---|
001 | 705844 | ||
003 | OCoLC | ||
005 | 20210921175324.0 | ||
008 | 060208s2006 njua b 001 0 eng | ||
020 | _a9780471720164 (cloth) | ||
020 |
_a9780471720164: _c£29.99 |
||
035 | _a(OCoLC)63705844 | ||
040 |
_aDLC _cDLC _dBAKER _dUKM _dC#P _dYDXCP _dBTCTA _dVP@ |
||
042 | _apcc | ||
082 | 0 | 0 |
_a658.564 _bKLI |
100 | 1 |
_aKlimchuk, Marianne Rosner. _943273 |
|
245 | 1 | 0 |
_aPackaging design : _bsuccessful product branding from concept to shelf / |
260 |
_aHoboken, N.J. : _bJ. Wiley & Sons, _cc2006. |
||
300 |
_ax, 262 p. : _bill. (some col.) ; _c25 cm. |
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336 |
_atext _2rdacontent |
||
337 |
_aunmediated _2rdamedia |
||
338 |
_avolume _2rdacarrier |
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504 | _aIncludes bibliographical references (p. 252-253) and index. | ||
520 | 8 | _aThis visual resource covers the entire packaging design process, including design principles, the creative process, and pre-production and production issues. | |
650 |
_aBranding (Marketing) _933452 |
||
650 | 0 |
_aPackaging _xDesign. |
|
700 | 1 |
_aKrasovec, Sandra A. _943274 |
|
902 | _a120629 | ||
907 |
_a.b10510497 _bsmmai _c- |
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942 | _n0 | ||
998 |
_b0 _c100408 _dm _ea _g0 |
||
999 |
_c47964 _d47964 |