000 01237cam a22003494a 4500
001 705844
003 OCoLC
005 20210921175324.0
008 060208s2006 njua b 001 0 eng
020 _a9780471720164 (cloth)
020 _a9780471720164:
_c£29.99
035 _a(OCoLC)63705844
040 _aDLC
_cDLC
_dBAKER
_dUKM
_dC#P
_dYDXCP
_dBTCTA
_dVP@
042 _apcc
082 0 0 _a658.564
_bKLI
100 1 _aKlimchuk, Marianne Rosner.
_943273
245 1 0 _aPackaging design :
_bsuccessful product branding from concept to shelf /
260 _aHoboken, N.J. :
_bJ. Wiley & Sons,
_cc2006.
300 _ax, 262 p. :
_bill. (some col.) ;
_c25 cm.
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
504 _aIncludes bibliographical references (p. 252-253) and index.
520 8 _aThis visual resource covers the entire packaging design process, including design principles, the creative process, and pre-production and production issues.
650 _aBranding (Marketing)
_933452
650 0 _aPackaging
_xDesign.
700 1 _aKrasovec, Sandra A.
_943274
902 _a120629
907 _a.b10510497
_bsmmai
_c-
942 _n0
998 _b0
_c100408
_dm
_ea
_g0
999 _c47964
_d47964