| 000 | 01302cam a22003618a 4500 | ||
|---|---|---|---|
| 001 | 6430746 | ||
| 003 | OCoLC | ||
| 005 | 20210921175712.0 | ||
| 008 | 090316s2009 nyu 000 0 eng | ||
| 020 | _a9781435486867 (hbk.) | ||
| 020 |
_a9781435486867: _c£49.99 |
||
| 020 | _a1435486862 (hbk.) | ||
| 020 | _a9780435486867 | ||
| 035 | _a(OCoLC)316430746 | ||
| 040 |
_aUKM _cUKM _dBTCTA _dYDXCP |
||
| 082 | 0 | 4 |
_a338.4791 _bMOR |
| 100 | 1 |
_aMorrison, Alastair M. _919416 |
|
| 245 | 1 | 0 | _aHospitality and travel marketing / |
| 250 | _a4th int. ed. | ||
| 260 |
_aClifton Park, N.Y. : _bDelmar Learning, _c2010. |
||
| 300 |
_axxv, 786 p. : _bill., col. plates ; _c30 cm. |
||
| 336 |
_atext _2rdacontent |
||
| 337 |
_aunmediated _2rdamedia |
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| 338 |
_avolume _2rdacarrier |
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| 520 | 8 | _aThe use of a systematic approach to hospitality and travel marketing makes this a unique resource. Written in a user-friendly style, learners will benefit from the ease of communication, practical nature, and excellent use of relevant and up-to-date cases. | |
| 650 | 0 |
_aHospitality industry _xMarketing. |
|
| 650 | 0 |
_aTourism _xMarketing. _932844 |
|
| 902 | _a151022 | ||
| 907 |
_a.b11068875 _bmulti _c- |
||
| 942 | _n0 | ||
| 948 | _hNO HOLDINGS IN LQI - 24 OTHER HOLDINGS | ||
| 998 |
_b0 _c110510 _dm _ea _g0 |
||
| 999 |
_c53586 _d53586 |
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