| 000 | 01957cam a2200361 a 4500 | ||
|---|---|---|---|
| 001 | 7206003 | ||
| 003 | OCoLC | ||
| 005 | 20210921180046.0 | ||
| 008 | 100114s2010 nyua e bf 001 0 eng d | ||
| 020 | _a9780071601887 | ||
| 020 |
_a9780071601887: _c£19.99 |
||
| 020 | _a0071601880 | ||
| 035 | _a(OCoLC)277206003 | ||
| 040 |
_aBTCTA _cBTCTA _dDLC _dYDXCP _dBWX _dDMM _dVP@ _dCDX _dNLGGC _dWKM _dLMR |
||
| 042 | _alccopycat | ||
| 082 | 0 | 4 |
_a658.022 _bFER |
| 100 | 1 | _aFenn, Donna. | |
| 245 | 1 | 0 |
_aUpstarts : _bhow GenY entrepreneurs are rocking the world of business and 8 ways you can profit from their success / |
| 260 |
_aNew York : _bMcGraw-Hill _cc2010. |
||
| 300 |
_axiii, 258 p. : _bill. ; _c24 cm. |
||
| 336 |
_atext _2rdacontent |
||
| 337 |
_aunmediated _2rdamedia |
||
| 338 |
_avolume _2rdacarrier |
||
| 504 | _aIncludes bibliographical references (p. 245-249) and index. | ||
| 505 | 0 | _aExtreme collaborators : building cooperative tribes to compete -- Technology mavens : technology is the great enabler and the best differentiator -- Game changers : disrupting the status quo and altering the playing field -- Market insiders : marketing fast and furiously to their own generation -- Brand builders : a brand is a dialogue, not a monologue -- Social capitalists : capitalism and social mission make a lovely couple -- Workplace renegades : redefining the world of work -- Morph masters : knowing how to morph, scale, and grow up -- The future of upstarts -- Upstarts survey -- Expert advice for upstarts from rock star entrepreneurs. | |
| 520 | 8 | _aThis title offers practical advice on branding buzz, collaboration, social missions, company culture, and trend-spotting. This book demystifies various business models that redefine success. | |
| 650 | 0 |
_aNew business enterprises _vHandbooks, manuals, etc. |
|
| 650 | 0 | _aGeneration Y. | |
| 902 | _a120629 | ||
| 907 |
_a.b11078327 _bsmmai _c- |
||
| 942 | _n0 | ||
| 998 |
_b0 _c111209 _dm _ea _g0 |
||
| 999 |
_c54495 _d54495 |
||