000 00880ntm a2200277 a 4500
008 s2013
040 _aIE-SlIT
100 1 _aO'Sullivan, Shauna
245 1 3 _aAn exploratory study on establishing an Irish luxury fashion brand /
260 _c2013
300 _a p.
490 0 _aMaster of Science in Marketing, 2013
490 0 _aM. Sc. in Marketing, 2013
502 _aThesis (M. Sc. - taught) -- Institute of Technology, Sligo, Sligo, 2013
650 0 0 _aFashion
_zIreland.
650 0 0 _aClothing trade
_zIreland.
650 _aBranding (Marketing)
_933452
650 _aFashion designers
_zIreland.
700 1 _aRyan, Suzanne
830 _aMaster of Science in Marketing, 2013
830 0 _aM. Sc. in Marketing, 2013
902 _a131120
907 _a.b11107741
_bsmres
_c-
942 _n
998 _b0
_c131114
_dm
_et
_g3
999 _c57084
_d57084