Exploring strategy : text and cases :
Johnson, Gerry,
Exploring strategy : text and cases : [electronic book] / - 11th edition. - 1 online resource (824 pages) : colour illustrations. - Always Learning . - Always learning. .
Includes bibliographical references and index.
Introducing strategy -- Macro environmental analysis -- Industry and sector analysis -- Resources and capabilities -- Stakeholders and governance -- History and culture -- Business strategy and models -- Corporate strategy and diversification -- International strategy -- Entrepreneurship and innovation -- Mergers, acquisitions and alliances -- Strategy in action -- Strategy development processes -- Organizing and strategy -- Leadership and strategic change -- The practice of strategy.
This title includes coverage of key topic areas in this fast-moving discipline such as internationalization, mergers, innovation and entrepreneurship, and corporate strategy and diversification. It is written for students of strategic management at all levels.
9781292145136 9781292145136: No price 1292145137 9781292145143 1292145145
987962 MIL
Business planning.
Strategic planning.
Business planning--Case studies.
Strategic planning--Case studies.
Exploring strategy : text and cases : [electronic book] / - 11th edition. - 1 online resource (824 pages) : colour illustrations. - Always Learning . - Always learning. .
Includes bibliographical references and index.
Introducing strategy -- Macro environmental analysis -- Industry and sector analysis -- Resources and capabilities -- Stakeholders and governance -- History and culture -- Business strategy and models -- Corporate strategy and diversification -- International strategy -- Entrepreneurship and innovation -- Mergers, acquisitions and alliances -- Strategy in action -- Strategy development processes -- Organizing and strategy -- Leadership and strategic change -- The practice of strategy.
This title includes coverage of key topic areas in this fast-moving discipline such as internationalization, mergers, innovation and entrepreneurship, and corporate strategy and diversification. It is written for students of strategic management at all levels.
9781292145136 9781292145136: No price 1292145137 9781292145143 1292145145
987962 MIL
Business planning.
Strategic planning.
Business planning--Case studies.
Strategic planning--Case studies.