Marketing for tourism /
Holloway, J. Christopher.
Marketing for tourism / - 4th ed. - Harlow ; New York : Prentice Hall/Financial Times, 2004. - xvii, 510 p. : ill. (some col.), 1 map ; 25 cm.
Includes bibliographical references (p. 494-497) and index.
This book is designed to be read by students and other starting out their careers in the travel and tourism business. It is ideally suited to those studying for General National Vocational Qualifications in Leisure and Tourism at levels 3 and 4, as well as those on Higher National Diploma (HND) courses.
0273682296 9780273682295: £28.99
Tourism--Marketing.
338.47910688 / HOL
Marketing for tourism / - 4th ed. - Harlow ; New York : Prentice Hall/Financial Times, 2004. - xvii, 510 p. : ill. (some col.), 1 map ; 25 cm.
Includes bibliographical references (p. 494-497) and index.
This book is designed to be read by students and other starting out their careers in the travel and tourism business. It is ideally suited to those studying for General National Vocational Qualifications in Leisure and Tourism at levels 3 and 4, as well as those on Higher National Diploma (HND) courses.
0273682296 9780273682295: £28.99
Tourism--Marketing.
338.47910688 / HOL