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Marketing for tourism /
By: Holloway, J. Christopher
.
Publisher: Harlow ; New York : Prentice Hall/Financial Times, 2004Edition: 4th ed.Description: xvii, 510 p. : ill. (some col.), 1 map ; 25 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 0273682296; 9780273682295:.Subject(s): Tourism -- MarketingDDC classification: 338.47910688 Summary: This book is designed to be read by students and other starting out their careers in the travel and tourism business. It is ideally suited to those studying for General National Vocational Qualifications in Leisure and Tourism at levels 3 and 4, as well as those on Higher National Diploma (HND) courses.
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Standard Loan
|
ATU Sligo Yeats Library Main Lending Collection | 338.47910688 HOL (Browse shelf(Opens below)) | 1 | Available | 0054589 | ||
|
Standard Loan
|
ATU Sligo Yeats Library Main Lending Collection | 338.47910688 HOL (Browse shelf(Opens below)) | 2 | Available | 0054590 |
Total holds: 0
Includes bibliographical references (p. 494-497) and index.
This book is designed to be read by students and other starting out their careers in the travel and tourism business. It is ideally suited to those studying for General National Vocational Qualifications in Leisure and Tourism at levels 3 and 4, as well as those on Higher National Diploma (HND) courses.