Marketing research : the impact of the Internet /
McDaniel, Carl D.
Marketing research : the impact of the Internet / - 5th ed. - Cincinnati, Ohio : South-Western, c2002. - xxxii, 682, 36, 9 p. : col. ill. ; 26 cm. + 1 computer optical disc (4 3/4 in.)
Includes bibliographical references (p. 26-36 of 3rd group) and index.
0324131666 0324067976 9780324067972 032412581X (disc) 9780324125818 (disc) 0324129688
Marketing research.
658.83 / MCD
Marketing research : the impact of the Internet / - 5th ed. - Cincinnati, Ohio : South-Western, c2002. - xxxii, 682, 36, 9 p. : col. ill. ; 26 cm. + 1 computer optical disc (4 3/4 in.)
Includes bibliographical references (p. 26-36 of 3rd group) and index.
0324131666 0324067976 9780324067972 032412581X (disc) 9780324125818 (disc) 0324129688
Marketing research.
658.83 / MCD