Researching tourism, leisure and hospitality for your dissertation /
Mason, Peter, 1951-.
Researching tourism, leisure and hospitality for your dissertation / - Oxford : Goodfellow Publishers Limited, 2014. - viii, 288 p. ; 25 cm.
Includes bibliographical references.
1 : an introduction to research and your dissertation -- 2 : the literature review -- 3 : research philosophy and reserch design -- 4 : quantitative research techniques and conduct -- 5 : qualitative research techniques and conduct -- 6 : presentation of results -- 7 : quantitative data analysis -- 8 : qualitative data analysis -- 9 conclusions -- Appendix 1 : ethics from Bedfordshire University, UK -- Appendix 2 : guide to referencing -- References -- Examples from useful websites -- Index.
This title provides a discussion of quantitative, qualitative and mixed methods approaches, looking at key differences and similarities. It is a must-have text for all students on how best to conduct research, compile your findings and to present them in the resulting dissertation.
9781908999900 (hbk.) 9781908999900: £65.00 190899990X (hbk.) 1908999918 (pbk.) 9781908999917 (pbk.)
Tourism--Research--Methodology.
Leisure industry--Research--Methodology.
Hospitality industry--Research--Methodology.
Dissertations, Academic.
338.4791072 / MAS
Researching tourism, leisure and hospitality for your dissertation / - Oxford : Goodfellow Publishers Limited, 2014. - viii, 288 p. ; 25 cm.
Includes bibliographical references.
1 : an introduction to research and your dissertation -- 2 : the literature review -- 3 : research philosophy and reserch design -- 4 : quantitative research techniques and conduct -- 5 : qualitative research techniques and conduct -- 6 : presentation of results -- 7 : quantitative data analysis -- 8 : qualitative data analysis -- 9 conclusions -- Appendix 1 : ethics from Bedfordshire University, UK -- Appendix 2 : guide to referencing -- References -- Examples from useful websites -- Index.
This title provides a discussion of quantitative, qualitative and mixed methods approaches, looking at key differences and similarities. It is a must-have text for all students on how best to conduct research, compile your findings and to present them in the resulting dissertation.
9781908999900 (hbk.) 9781908999900: £65.00 190899990X (hbk.) 1908999918 (pbk.) 9781908999917 (pbk.)
Tourism--Research--Methodology.
Leisure industry--Research--Methodology.
Hospitality industry--Research--Methodology.
Dissertations, Academic.
338.4791072 / MAS