The Oxford handbook of strategic sales and sales management /
The Oxford handbook of strategic sales and sales management /
- Oxford : Oxford University Press, 2012.
- xxi, 637 p. : ill. ; 25 cm.
Includes bibliographic notes and index.
'The Oxford Handbook of Strategic Sales and Sales Management' is a comprehensive overview of the latest research in the area by leading international academics. The handbook is suitable for academics, professionals, and those taking professional qualifications in sales and marketing.
0199664617 9780199664610: £30.00 9780199664610
Marketing--Management.
Sales management.
658.81 / CRA
Includes bibliographic notes and index.
'The Oxford Handbook of Strategic Sales and Sales Management' is a comprehensive overview of the latest research in the area by leading international academics. The handbook is suitable for academics, professionals, and those taking professional qualifications in sales and marketing.
0199664617 9780199664610: £30.00 9780199664610
Marketing--Management.
Sales management.
658.81 / CRA