Marketing : an introduction /
Armstrong, Gary
Marketing : an introduction / - Third [European] edition. - Harlow : Pearson Education Limited, 2015. - xxviii, 619 pages : illustrations ; 27 cm.
Includes references and index.
9781292017518 9781292017518 £49.99 1292017511
Marketing.
Marketing--Textbooks.
658.8 ARM
Marketing : an introduction / - Third [European] edition. - Harlow : Pearson Education Limited, 2015. - xxviii, 619 pages : illustrations ; 27 cm.
Includes references and index.
9781292017518 9781292017518 £49.99 1292017511
Marketing.
Marketing--Textbooks.
658.8 ARM