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The management and marketing of services / (Record no. 19574)

MARC details
000 -LEADER
fixed length control field 01367aam a2200373 a 4500
001 - CONTROL NUMBER
control field 43287985
003 - CONTROL NUMBER IDENTIFIER
control field OCoLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210921172621.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 930729s1993 enka b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 93184138
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0750607890
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780750607896:
Terms of availability £16.95
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency VRA
-- UKM
-- WaOLN
049 ## - LOCAL HOLDINGS (OCLC)
Holding library LQIA
082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number MUD
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Mudie, Peter.
9 (RLIN) 22090
245 14 - TITLE STATEMENT
Title The management and marketing of services /
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Oxford ;
-- Boston :
Name of publisher, distributor, etc. Butterworth Heinemann,
Date of publication, distribution, etc. 1993.
300 ## - PHYSICAL DESCRIPTION
Extent xi, 269 p. :
Other physical details ill. ;
Dimensions 25 cm.
336 ## - CONTENT TYPE
Content type term text
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Source rdacarrier
490 #0 - SERIES STATEMENT
Series statement B H contemporary business series
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
520 8# - SUMMARY, ETC.
Summary, etc. This text covers service-oriented areas such as service design, productivity and characteristics. Also, more general topics are explored, which focus on the implications for services. These include managing demand and supply, internal marketing and external communications.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Service industries
General subdivision Management.
9 (RLIN) 6145
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Service industries
General subdivision Marketing.
9 (RLIN) 7640
653 0# - INDEX TERM--UNCONTROLLED
Uncontrolled term Business
-- Marketing
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Cottam, Angela.
9 (RLIN) 22091
902 ## - LOCAL DATA ELEMENT B, LDB (RLIN)
a 160729
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b10200538
b smmai
c -
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Suppress in OPAC 0
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Operator's initials, OID (RLIN) 1
Cataloger's initials, CIN (RLIN) 990101
First Date, FD (RLIN) m
Local a
-- 4
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Total Renewals Full call number Barcode Date last seen Copy number Cost, replacement price Price effective from Koha item type Source of classification or shelving scheme
        ATU Sligo Yeats Library ATU Sligo Yeats Library Withdrawn 07/12/2001 22 11 658.8 MUD 0045273 06/06/2017 2 0.00 06/06/2017 Standard Loan  
        ATU Sligo Yeats Library ATU Sligo Yeats Library Main Lending Collection 13/12/2001 15 1 658.8 MUD 0029645 06/06/2017 3 0.00 06/06/2017 Standard Loan Other/Generic Classification Scheme
        ATU Sligo Yeats Library ATU Sligo Yeats Library Main Lending Collection 09/04/2003 24 6 658.8 MUD M016802 06/06/2017 4 0.00 06/06/2017 Standard Loan Other/Generic Classification Scheme